Designed with a Conscience

When we develop new floors, we place great emphasis on them being better both for those who use them and also for our planet.

We have the ambition to make floors that you can and want to live with for a long time and that makes you feel good.

At the same time, we want to be transparent about what we have achieved and what remains to be improved. We have gathered this work and our ambitions under the heading "Designed with a conscience"

Our ambitions

Enable more sustainable and conscious flooring choices

Inspiring and enabling people to make more sustainable and conscious flooring choices by continuous development and by being being transparent and honest.

Our commitments

  • Flooring solutions with improved sustainability parameters 

  • We continuously drive a more innovative and more sustainable portfolio through:

    • Optimizing use of raw materials

    • Design of products

    • Certificates & labels compliance

Our achievements

  • Two new product categories with suprior sustainability profile launched recently. Both are environmentally certified with the Nordic Swan Ecolabel: PVC-free resilient Zero & Green and the hybrid Luxury tiles floor Aware Collection. 
  • Takeback of installation waste from PVC-free resilient flooring 
  • Over 250 Nordic swan Ecolabelled floors to choose from in three product  categories - both for residential and commercial use
  • All our floors have tested low emissions, promoting good indoor air quality